Sunvena, a solar energy provider, partnered with GrowthAgentX to overhaul their digital acquisition strategy. Over a 3-month period, we deployed a combination of high-performance paid ads and AI-driven lead nurturing automations. This allowed Sunvena to maximize their $60K/month ad spend, cut down customer acquisition costs, and build a predictable pipeline of solar consultations.
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Industry: Solar Energy
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Services Used: Paid Ads (Meta + Google), AI CRM Automations, Lead Nurturing Sequences
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Ad Spend: $60,000/month
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Period: 3 Months
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Before working with us, Sunvena struggled with:
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Rising cost per lead (CPL) due to competitive solar markets.
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Leads dropping off after initial inquiry with no follow-up.
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A lack of predictable monthly booked consultations despite heavy ad spend.
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Sales team overwhelmed with unqualified leads.
We built a system that combined paid media with AI follow-up:
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Paid Ads Optimization
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Launched full-funnel Meta + Google campaigns targeting homeowners in high-value solar markets.
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Refined ad creatives with strong “save money on energy” hooks + local proof points.
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Implemented conversion-focused landing pages with instant quote calculators.
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AI Lead Nurturing System
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Installed AI-driven CRM automation with SMS + email follow-ups.
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Built qualification flows (property ownership, credit score, electric bill thresholds).
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Used AI phone dialer to pre-qualify and route only quality leads to sales reps.
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Performance Tracking
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Daily KPI dashboards on spend, leads, cost per booked call, and install pipeline.
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Automated reporting back to Sunvena’s sales leadership.
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